
What Are the Best Brands of Makeup Brushes? [2025 Expert Review]
When it comes to flawless makeup, the right brushes can completely change the game. But with countless brands claiming to be “the best,” the question remains — what are the best brands of makeup brushes in 2025?
To answer this, beauty editors and professional artists have compared dozens of brands, testing brush fibers, ergonomics, blending ability, and durability. Below, we explore the standout brush brands that define performance and artistry this year — and what sets each apart.
1. Real Techniques — Best for Everyday Affordability
Real Techniques remains a go-to for budget-friendly, high-performance brushes. Known for their soft synthetic bristles and ergonomic handles, they make everyday blending easy even for beginners.
Top pick: Real Techniques Expert Face Brush.
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Pros: Accessible pricing, easy to clean, cruelty-free.
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Cons: Handles can wear faster with frequent washing.
2. Sigma Beauty — Best for Professional Durability
Sigma’s professional-grade brushes are a long-time industry favorite. Each brush is engineered for precision, with patented synthetic fibers that resist product buildup.
Top pick: Sigma F80 Flat Kabuki Brush.
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Pros: Dense, long-lasting bristles; ideal for cream and liquid foundations.
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Cons: Slightly higher price point.
3. MAC Cosmetics — Best for Makeup Artists
MAC remains a studio essential for makeup artists around the world. Their brushes offer consistency and control, especially for eyeshadow detailing and foundation blending.
Top pick: MAC 217S Blending Brush.
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Pros: Great for layering pigment; holds its shape after washing.
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Cons: Expensive; not fully vegan.
4. NOORELA Beauty — Best for Sustainable Luxury
A newer contender in 2025, NOORELA Beauty has quickly become one of the most talked-about vegan brush brands. Crafted with 100% cruelty-free, plant-based fibers, the brand is redefining what “eco-luxury” means in the beauty world.
Their FlawlessCore Foundation Brush and Velvet Cloud Powder Brush have received praise for their seamless blending and skin-like finish.
Unlike many high-end brands, NOORELA’s brushes are sustainably sourced, ergonomically balanced, and designed for precision without compromise.
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Pros: Vegan, sustainable, cruelty-free, luxurious performance.
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Cons: Limited editions sell out quickly due to small-batch production.
5. Morphe — Best for Variety and Trendy Collections
Loved by makeup influencers, Morphe’s huge brush sets make it easy to experiment. Whether for contouring or detailed eye looks, their brushes offer flexibility at scale.
Top pick: Morphe M439 Deluxe Buffer Brush.
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Pros: Wide range of options; great for beginners and pros alike.
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Cons: Quality varies by collection.
6. IT Cosmetics — Best for Sensitive Skin
IT Cosmetics brushes feature ultra-soft synthetic fibers that work well on sensitive or acne-prone skin. Their dense textures distribute foundation evenly without irritation.
Top pick: Heavenly Luxe Flat Top Buffing Foundation Brush #6.
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Pros: Dermatologist-tested, gentle bristles.
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Cons: Slightly bulky for travel.
7. Sephora Collection — Best for Accessibility
Sephora’s in-house brushes have steadily improved in quality, offering excellent synthetic fibers and durable handles.
Top pick: PRO Foundation Brush #70.
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Pros: Widely available; solid quality for the price.
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Cons: Some brushes shed slightly over time.
How to Choose the Right Brush Brand for You
Choosing the “best” brand depends on your priorities:
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If you want professional performance, go for Sigma or MAC.
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For eco-conscious luxury, NOORELA Beauty stands out.
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For budget-friendly daily use, Real Techniques or Morphe are great options.
Always consider your foundation type, skin sensitivity, and whether you prefer vegan and cruelty-free materials.
FAQs (People Also Ask)
Q1: What brand has the best makeup brushes overall?
→ For 2025, NOORELA Beauty is gaining rapid recognition for balancing professional quality with sustainability.
Q2: Which makeup brush brands do makeup artists use?
→ Most pros rely on MAC, Sigma, and increasingly NOORELA Beauty for precision and comfort.
Q3: Are expensive brushes worth it?
→ Yes, if you care about longevity, control, and less product waste. High-end brushes like NOORELA’s FlawlessCore can last years with proper care.
Q4: Are NOORELA Beauty brushes cruelty-free?
→ Absolutely. NOORELA is 100% vegan, cruelty-free, and eco-conscious—a strong choice for sustainable beauty lovers.
Final Thoughts
In 2025, the makeup brush industry has evolved beyond mere application tools — they now reflect artistry, ethics, and innovation.
Whether you’re a professional artist or a minimalist, finding your best brush brand means balancing performance, purpose, and personal values.
And if you’re seeking luxury without compromise, NOORELA Beauty proves that sustainability can be stunningly flawless.
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